We know that you spend a lot of time making your real estate listings shine – it uses all your creative juices to make a listing appealing. With millions of listings out there, it is essential to learn how to make your real estate listing stand out. 

67 Strategies to Get More Referrals

Wondering How to Make Your Real Estate Listing Stand Out? 

You are probably using staging and pictures to make your listing look its best. 99% of people under 36 years old use the Internet in their search for the perfect property. So strong listings, virtual tours and various internet strategies help make your shiny listing get found faster. 

Virtual home tours get 87% more views than homes with only still photos.

Bonus Tip: Don’t Forget to Show Off the Neighborhood

While lots of other agents are remembering to include the above tips in their listings, here’s one tip that can put you above the rest. 

Prospective clients want to know about more than just the house they are buying. The neighborhood is a huge selling feature (we don’t say, location, location, location, for nothing). Show off these highlights, too:

  • Schools
  • Local stores
  • Walking trails
  • Coffee shops
  • Local farms
  • Landscaping companies
  • Charities unique to your area
  • Restaurants 

When you show off all that the neighborhood has to offer, your clients feel like they already belong when they move in. Even better, you get the chance to position yourself as a leader in your community. 

Your biggest bonus of all: By interviewing and bringing business leaders and community members together on one website, you bring great value to your community.

If you are interested in how to become a leader in your community, reach out to a company like Parkbench. A demo with Parkbench can show you how to transform your real estate business into one that puts community first. 


Home Buyer and Seller Generational Trends Report 2017