Engaging with your community as a real estate agent can have a dramatic impact on your business. In 2020, we have to do more than only slapping our faces on a bus bench. Here are ideas to help you serve your community in unique ways to help you be seen as a trusted resource. You will feel good about what you are doing for your community. And clients will feel comfortable asking for your help with their biggest purchase. 

67 Strategies to Get More Referrals

6 Ways to Serve Your Community as a Real Estate Agent

1. Yes, Sponsor a Virtual Event…Or Better Yet, Volunteer

Your community hosts a variety of different events. Volunteering or sponsoring will help to get your name out there and can also allow you to support the members of your community. Some of these events might not be happening right now due to the pandemic, but many have opted to go virtual. Participate and document your involvement on social media and your blog so your community knows they can count on you to show up. 

2. Neighborhood Garage Sales

When it is safe to do so, organize a community garage sale. The Great Glebe Garage Sale in Ottawa, Canada is a prime example. Neighborhoods come together to build traffic and give local businesses a massive spike. Participate as well and consider donating the proceeds of your sale, you will show your community how much you care. Plus, if you have any homes listed in the area, you get the chance to show off your inventory! 

There are lots of ways to help your community right now virtually. Consider an online sale or exhibit where local sponsoring businesses could share products, services, and innovations.

3. Sponsor Local Clubs

While there are a lot of opportunities to support sports and recreation, your community has a variety of other types of clubs. Reach out to some clubs that may get overlooked by others. For example, book clubs, dance clubs, drama clubs or after-school programs for kids. As restrictions lift, clubs will become more popular since we are all craving social interaction. Or if you don’t want to wait, you can always participate virtually. Participation and attendance are the biggest hurdles with virtual events, so finding clubs with a strong base will alleviate that issue. 

4. Connect With Local Veteran Groups

The veterans in your community (active or retired) deserve support and recognition. Take part in fundraisers, ceremonies and other important events to serve your veteran community. The best part is that you don’t need to have been an active service member to support our veterans. 

5. Volunteer With Your Hospital Auxiliary Group

Hospital Auxiliary groups help to make a hospital run smoother. As a real estate agent, you can offer to help by volunteering to be a member of the Auxiliary group. Through fundraising opportunities and the promotion of volunteer services, you will help bring comfort to those who need it most. 

6. Partner With a Homeless Shelter or Food Bank

Being a real estate agent who truly supports their community means that you embrace all the people in your community. There are many people who access the support of shelters or food banks within your neighborhood. By donating or volunteering your time, you will serve your community members and show them how important helping others truly is. 

Any kind of community outreach and support takes a lot of work and time. While you do the good work listed above, you can also find ways to sell yourself. With an easy-to-use and scalable platform like Parkbench, you can network, promote, and support your community.

Parkbench is a real estate lead and referral-generating platform. Real estate professionals will learn how to leverage connections in their community and turn those connections into buyers and sellers. 

Block quote: Parkbench’s platform gives you the flexibility and time you need while you continue to build deeper relationships. 

If You Are Looking for More Ways to Stand Out as a Leader, Reach Out!

With your busy life, it isn’t always easy to put others first. Reaching out to a platform like Parkbench can help. 

7 ways to stand out as a real estate agent